Google Reveals Pakistan's Year in Search: Tech, Movies, Solutions, Events, and News Dominate

As the curtains fall on 2023, Google's Year in Search paints a vivid picture of the topics that captivated Pakistan throughout the year.

Top Tech Searches

Google's Year in Search for 2023 highlighted a robust interest in technology among Pakistani users, showcasing a diverse range of tech-related topics dominating the search charts. The spotlight was on ChatGPT, reflecting a burgeoning curiosity and fascination with artificial intelligence and its capabilities. Emerging platforms such as Tamasha Live and ARY ZAP piqued user interest, indicating a noticeable shift toward new media and streaming services. The enduring popularity of smartphones, exemplified by the Infinix Note and iPhone 15, underscored the consistent consumer fascination with the latest mobile technology.

Popular Movies

Pakistan's vibrant film scene took center stage in this year's top Google searches. Nolan's acclaimed film "Oppenheimer" secured the number one spot, with other hits like "Jawan" and "Pathan," featuring Bollywood icon Shahrukh Khan, closely following. The empowering feminist message of the film "Barbie" left a significant impact on Pakistan's entertainment landscape.

Most Sought-After Solutions

Under the "How to" category, Google's Year in Search unveiled the challenges faced by Pakistanis. "How to create a WhatsApp channel" topped the list, indicating a keen interest in the new features of messaging apps for communication. Noteworthy queries included applying for a Canada visa, practical tips such as extending the life of flowers, and removing mehndi. Concerns about digital security were apparent with "How to recover a Gmail account," highlighting the increasing importance of account management in an online-centric world.

Top Events and Occasions

The "Events/Occasions" category was dominated by cricket, with the Pakistan Super League, a premier T20 cricket event, taking the lead. The Cricket World Cup, Asia Cup 2023, Indian Premier League (IPL), and the Ashes series closely followed, emphasizing the nation's enduring passion for cricket and its various tournaments.

Most Searched News

Top news searches encapsulated both global and local events, featuring prominent personalities. The conflict in Gaza drew significant interest, reflecting concerns and awareness about global geopolitical issues. On the domestic front, the Ehsaas Program garnered considerable attention, showcasing public interest in social and economic developments. Celebrity news featuring figures like Aliza Sehar, Akshay Kumar, and Kajol rounded out the top searches in this category.